Product launch video examples

Launch films, feature drops, teasers and founder announcements from companies that treat launch day like an event.

Anthropic Introducing Claude Code Apple Steve Jobs introduces iPhone in 2007 Attio Introducing Ask Attio The Browser Company Arc 1.0 | Everything or nothing The Browser Company Meet Act II of Arc Browser | A browser that browses for you The Browser Company Dia Browser | Never Explain Yourself Again Cursor Introducing Cursor 2.0 Descript Introducing Descript: The Ultimate Video Tool That's Changing Everything Dropbox DropBox Demo ElevenLabs Introducing Eleven v4 and Eleven v4 Turbo Figma Introducing Figma Motion: Your canvas now has a timeline Figma Presenting: Figma Slides Framer Framer 3.0 with Agents, Branching, and a new Community GitHub Introducing the GitHub Copilot coding agent Granola Say hello to Recipes Humane This is the Humane Ai Pin Linear Linear Asks Linear Introducing Linear Agent Loom Introducing Loom AI Lovable Lovable 2.0 is here. Multiplayer vibe coding. Smarter & more secure. Nothing Nothing Phone (1) Notion Introducing Notion AI Notion Meet Notion Mail OpenAI Sound on for Sora 2 Perplexity Introducing Comet: Browse at the Speed of Thought Pitch Pitch Agent: On-brand AI presentations, made for professionals rabbit Introducing r1 Raycast New Raycast. Coming 2026 Rewind Introducing Rewind Pendant Runway Gen-3 Alpha: Available Now | Runway Shopify Shopify Editions Winter ’26 | Trailer Spline Introducing Spline Superhuman Introducing Superhuman teenage engineering OP–1 field introduction Vercel Introducing v0: Generative UI Warp Introducing Warp 2.0: The Agentic Development Environment