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The lesson

Demo a new agent through the smallest familiar action in your real UI, so the workflow reads as something viewers already know.

The move

The shot is a dark GitHub issue list with the Assign menu open, headed "Assign up to 10 people to this issue". Copilot appears in the list under peckjon, tagged "Your AI pair programmer", and the cursor is on its checkbox.

Why it works

  • Our readAssigning an issue is a routine GitHub motion, so the new capability arrives as a one-click variation of a habit.
  • Our readListing Copilot as a person alongside a teammate sets the mental model in the list itself.
  • Our readShowing the actual product interface, not a mockup or a metaphor, keeps the claim checkable.

What not to copy

Don't copy the exact UI sequence if your product has no existing ritual to attach to. Keep the idea of starting from the viewer's most familiar action.

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