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Mercury · campaign

Let banking power your financial operations

Founders who just incorporated, and creators' followers, are sent to a paid page that lets them click around a demo bank account before opening one.

6 steps Meta
Audience

Founders of new C-corps and LLCs, and small agency owners

Hook

'New C-corp or LLC? Start here.': catch the founder the week they incorporate

Offer

A no-signup interactive demo of the Mercury dashboard, and a $0 account

Proof

A founder quote (Lindsay Liu, Super), up to 20x standard FDIC coverage via partner banks, a creator testimonial

Next step

Open an account, or get in touch with sales

The journey

Swipe or scroll sideways
1Ad
Mercury Meta ad

Meta static: 'You just set up your company. Now choose a banking platform...'; its card links to the business-banking-reimagined page.

2Ad

Creator video from a founder ('Banking shouldn't be one of them'), whose card links to the same page.

3Landing page
Mercury Landing page

Leads with 'Explore demo', then a product figure, a founder quote, 1.5% cashback, FDIC coverage and the plan table from $0.

4Offer
Mercury Landing page

The interactive demo: a sample company's dashboard you can click through with no sign-up.

5Sales asset
Mercury Landing page

'Pricing' from the page: the full plan comparison.

6Offer
Behind a form'Open account' goes to the app.mercury.com sign-up application.
7Sales asset
Mercury Website page

'Get in touch' on the page: the sales contact form.

8Email
Arrives after sign-upApplication and onboarding emails after opening an account.

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