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Brex · campaign

Your first $1,000 is on us

New startup and mid-market customers get a plain cash offer ($4K spent, $1K back), and the page then sells the full spend platform with switching proof.

6 steps LinkedIn
Audience

New startup and mid-market customers picking a corporate card and spend platform

Hook

Spend $4K in your first 30 days and Brex covers the first $1K

Offer

A $1K statement credit, framed as no gift card, no points, no fine print

Proof

Superhuman and SeatGeek customer stories (SeatGeek: 50% lower T&E, 10x faster accounting)

Next step

Sign up for Brex before the Sept 30 offer deadline

The journey

Swipe or scroll sideways
1Ad
Brex LinkedIn ad

LinkedIn single image reduces the offer to two numbers; the copy links a bit.ly that resolves to the offer page.

2Landing page
Brex Landing page

Restates the offer above the fold with one 'Sign up' button, then widens to cards, banking, treasury and AI, closed by four proof cards.

3Offer
Brex Landing page

The full terms linked under the headline: eligibility, the September 30 deadline, and how the statement credit pays out.

4Proof
Brex Case study

'Read more' proof card on the offer page: Superhuman's visibility and control story.

5Proof
Brex Case study

Proof card and quote on the offer page: SeatGeek's 50% lower T&E and 10x faster accounting.

6Sales asset
Brex Landing page

Pricing page from the site nav: the plan comparison a buyer checks before signing up.

7Email
Arrives after sign-upPost-sign-up activation and offer-progress emails ('spend $X more to unlock $1K').

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