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Ad campaigns

Rivian ads

8 campaigns on Google, Meta and LinkedIn, read Nov 2026.

Rivian R2

Meta 182 ads Oct 2026 – now

Walk this campaign: ad → landing page → Purchase →

rivian.com/r2 · “Rivian R2” · asks "Reserve"

Where will R2 take you?

Whatever you call adventure, the all-electric Rivian R2 helps you find it.

Meta carousel · Oct 2026 – now Library ↗
R2 brings technology and adventure together.

Rivian's in-house software gets regular updates, so every vehicle keeps getting better

Meta carousel · Oct 2026 – now Library ↗
R2 is ready for any adventure.

Discover the incredible performance and handling of R2

Meta carousel · Oct 2026 – now Library ↗
Discover where R2 can take you.

Plug in at home, fast charge nationwide, experience endless adventure with the all-electric Rivian R2.

Meta carousel · Oct 2026 – now Library ↗
Rivian ad: Discover the details of R2.
Discover the details of R2.

A spacious interior and thoughtful design details inside and out. Explore R2.

Meta image · Oct 2026 – now Library ↗

Find your Rivian

Meta 55 ads Oct 2026 – now

rivian.com · “Find your Rivian” · asks "Shop now"

Where will Rivian take you?

Whatever you call adventure, we'll help you find it.

Meta carousel · Oct 2026 – now Library ↗
Meet R1S

Sit in every seat. Three rows, seven seats and room for every adventure in the all-electric R1S.

Meta carousel · Nov 2026 – now Library ↗
Step inside R1S

Check out the interior and try out the technology inside our all-electric, three-row SUV.

Meta carousel · Nov 2026 – now Library ↗
Our most requested feature is here

Premium second-row captain's chairs, now available on the new Rivian R1S.

Meta carousel · Nov 2026 – now Library ↗

Demo drive

Meta 36 ads Nov 2026 – now

Walk this campaign: ad → landing page → Demo →

rivian.com/demo-drive

Design your R2

Hands-free assistance makes every drive more effortless. Choose your trim and design your R2 today.

Meta carousel · Nov 2026 – now Library ↗
Rivian ad: Explore the thoughtfully designed R2
Explore the thoughtfully designed R2

Airy and spacious, R2 has room for everyone and everything. Design yours today.

Meta image · Nov 2026 – now Library ↗
Coastal Cloud. Now available for R2.

A light interior that's easy to keep clean. Coastal Cloud Signature is now available on R2. See it in person on a demo drive.

Book now
Meta carousel · Nov 2026 – now Library ↗
Rivian ad: Design your R2
Design your R2

R2 is here. Choose your trim, color and wheels and design yours today.

Meta carousel · Nov 2026 – now Library ↗
Rivian ad: Explore the thoughtfully designed R2
Explore the thoughtfully designed R2

Airy and spacious, R2 has room for everyone and everything.

Book now
Meta carousel · Nov 2026 – now Library ↗

Design your R2

Meta 13 ads Nov 2026 – now

Walk this campaign: ad → landing page → Purchase →

rivian.com/configurations/builder/r2

Design your R2

Hands-free assistance makes every drive more effortless. Choose your trim and design your R2 today.

Meta carousel · Nov 2026 – now Library ↗
Rivian ad: Design your R2
Design your R2

R2 is here. Choose your trim, color and wheels and design yours today.

Meta image · Nov 2026 – now Library ↗
Rivian ad: Explore the thoughtfully designed R2
Explore the thoughtfully designed R2

Airy and spacious, R2 has room for everyone and everything. Design yours today.

Meta carousel · Nov 2026 – now Library ↗
Rivian ad: Experience endless adventure in R2
Experience endless adventure in R2

Easy charging at home. Fast charging at 225,000+ stations nationwide. And up to 330 miles on single charge. The all-electric R2 keeps the adventure going.

Meta carousel · Nov 2026 – now Library ↗
Rivian ad: Nothing else drives like R2
Nothing else drives like R2

Airy and spacious on the inside. Unmistakable on the outside. R2 is made to inspire adventure of all kinds.

Meta carousel · Nov 2026 – now Library ↗

Offers

Meta 9 ads Nov 2026 – now

Walk this campaign: ad → landing page → Purchase →

rivian.com/offers

Upgrade to Electric Adventure

Upgrade to electric. Explore limited-time offers on select R1 vehicles.

Get offer
Meta carousel · Nov 2026 – now Library ↗
Rivian ad: Limited-time offers from Rivian
Limited-time offers from Rivian

Find the leasing or financing offer that works best for you.

Meta image · Nov 2026 – now Library ↗
Upgrade to Electric Adventure

Your upgrade is waiting. Explore limited-time offers on select R1 vehicles.

Get offer
Meta carousel · Nov 2026 – now Library ↗
Rivian ad: See current R1T offers
See current R1T offers

Explore limited-time offers on the all-electric R1T.

Get offer
Meta carousel · Nov 2026 – now Library ↗

Meet R1S

Meta 5 ads Nov 2026 – now

Walk this campaign: ad → landing page → Demo →

rivian.com/r1s

Meet R1S

Sit in every seat. Three rows, seven seats and room for every adventure in the all-electric R1S.

Meta carousel · Nov 2026 – now Library ↗
Step inside R1S

Check out the interior and try out the technology inside our all-electric, three-row SUV.

Meta carousel · Nov 2026 – now Library ↗

Go farther with Rivian R1S: 400-mile range, 0-60 in 3…

Google 2 ads Jan 2025 – now
Rivian ad: Rivian - Experience All-Electric SUVs
Rivian - Experience All-Electric SUVs

Go farther with Rivian R1S: 400-mile range, 0-60 in 3 seconds, all-electric.

Google text · Jan 2025 – now Library ↗
Rivian ad: Rivian R1S Tri — 0-60 in 3 Sec - Experience All-Electric SUVs
Rivian R1S Tri — 0-60 in 3 Sec - Experience All-Electric SUVs

Go farther with Rivian R1S: 400-mile range, 0-60 in 3 seconds, all-electric.

Google text · Jan 2025 – now Library ↗

Available with three AWD systems: Dual-Motor, Tri-Motor,…

Google 2 ads Feb 2025 – now
Rivian ad: Rivian - All-Electric Trucks & SUVs
Rivian - All-Electric Trucks & SUVs

Available with three AWD systems: Dual-Motor, Tri-Motor, and Quad-Motor. One-of-a-kind design, from award-winning interiors to innovative storage solutions. 0-60 in 3 Second…

Google text · Feb 2025 – now Library ↗
Rivian ad: Rivian
Rivian

Available with three AWD systems: Dual-Motor, Tri-Motor, and Quad-Motor. One-of-a-kind design, from award-winning interiors to innovative storage solutions. 0-60 in 3 Seconds. Immersive Audio. Elevated Interior. Fast Charging. Built-in Utility.

Google text · Feb 2025 – now Library ↗