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Wise · campaign

Travel Money Card

Google text ads target people travelling abroad with a Wise card they can use instantly on their phone, then send them to a Wise 'Universal money app' page that asks them to sign up.

Traced from live ads, Nov 6, 2026 · All Wise's ads in this campaign →

Audience

People travelling abroad, including 'global travellers' and people 'Travelling tomorrow'

Hook

Use a Wise travel money card instantly on your phone, spend in local currency, withdraw from ATMs, and use 'one card' across countries and currencies

Offer

Wise account, Wise debit card, and a fee-free first cross-currency transfer up to 250 USD for new customers

Proof

Trustpilot proof on the page: '180,000+ Trustpilot reviews' and '4.3 out of 5', plus three customer quotes and a provider comparison table for sending 1,000 GBP to EUR

Next step

Click 'Sign up' to create a Wise account

The journey

Swipe or scroll sideways
1Ad
Wise Google ad
Wise Google adWise Google ad

Google text ad leads with 'Travel Money Card - Get A Digital Card Instantly' and says travellers can use the Wise travel money card instantly on their phone, then links to Wise's campaign page.

2Landing page
Wise Landing page

The page leads with 'Use money, save money, get Wise' and '175 countries, 50 currencies, one card', then asks visitors to 'Sign up'.

3The ask
Needs an accountThe page sends people to 'Sign up' for Wise and says new customers can get a fee-free cross-currency transfer up to 250 USD.

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