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Datadog · campaign

DevOps Toolkit

Datadog targets development and operations teams with ads about strengthening DevOps culture, observability, collaboration, data sharing, log cost control, and building DevOps teams, sending people to a DevOps Toolkit page that asks them to download gated resources.

Traced from live ads, Nov 6, 2026 · All Datadog's ads in this campaign →

Audience

Development and operations teams working on DevOps culture, observability, collaboration, data sharing, and logs

Hook

Strengthen and better adopt DevOps cultures within your organization

Offer

A DevOps Toolkit with '2 eBooks', 'A Solution Brief', and 'A Technical Talk Video'

Proof

None on the page

Next step

Submit the download form for instant access

The journey

Swipe or scroll sideways
1Ad
Datadog Meta carousel ad
Datadog LinkedIn adDatadog Meta carousel ad

Meta carousel lead ad says 'DevOps Kit' and 'Learn how to achieve faster development cycles and enhanced agility in responding to market needs', and links to the DevOps Toolkit page.

2Landing page
Datadog Landing page

The page leads with 'DevOps Toolkit' and says the toolkit helps create and strengthen cultures of observability, collaboration, and data sharing, then asks people to download through a Marketo form.

3The ask
Behind a formThe form asks for first name, last name, company, job title, business email, phone number, language preference, and related Marketo fields, and promises 'instant access' to the toolkit.

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