The lesson
Write the spec sheet's first half for the person who must install the product, with the mounting and wiring answers up front.
The move
A black header carries "Era 100 Pro" and "Specification sheet" above photos of a white speaker's rear port and a black speaker on a mount. A grey "Key Features" box lists six bullets, such as "Optimized for PoE+ and compatible with PoE" and "Pro-grade surface mount (sold separately)". The overview says one Ethernet cable provides power and audio.
Why it works
- Our readThe photos show the cable port and the wall mount, the connection points that matter to an installer.
- Our readPutting power, networking and mounting in the bullets answers fit questions before the paragraph does.
- Our readSaying "sold separately" and "Specs are subject to change" in plain text keeps the sheet usable as a reference.
What not to copy
Don't copy the Sonos product details. Keep the feature box written for the installer's decision and the photos picked to show connection points.
