The lesson
Start a cold email from the prospect's own job ad and ask one question about it before you describe yourself.
The subject is "[Name], how is [Company]'s sales hiring going?". The first line cites a "job ad for a Regional Sales Manager on Glassdoor" and asks whether the current strategy gets candidates "with the proven ability to produce immediate results". A short pitch and a personalized video thumbnail follow, then a calendar link and a phone number with extension.
Don't copy the long question or the "top 1%" framing; it reads as a claim. Keep the specific trigger and a single question.