The lesson
Write numbered observations with a clear opinion in each one, then end on a meme that compresses the first point into a picture.
The post opens "Trends I'm currently observing in B2B SaaS:" and lists nine numbered points, from "Everyone and their mother is rushing to get their product AI-powered" to "AI definitely feels reminiscent of the dot-com boom". Point 4 says paid and credit card-required trials are making a big comeback. Below it is a Spider-Man pointing meme titled "B2B SaaS Right Now", labelled with AI solutions, Gen AI, AI platform and others.
Don't list nine trends you haven't seen yourself. Keep the voice of an operator reporting what they notice, with at least one blunt prediction per post.