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Red Hat · campaign

A unified application platform

Teams running virtual machines and containers see a Google text ad for Red Hat OpenShift, land on the Red Hat OpenShift product page, and are asked to try it or contact sales.

Traced from live ads, Nov 6, 2026 · All Red Hat's ads in this campaign →

2 steps Free trial Google
Audience

Teams running virtual machines and containers

Hook

Run virtual machines and containers on a single platform

Offer

Red Hat OpenShift as an application platform for today's workloads and tomorrow's innovation

Proof

Analyst claims: 'Red Hat is a Leader in the 2026 Gartner® Magic Quadrant™ for Server Virtualization Platforms', 'Leader for the 4th year in a row' for Container Management, and 'Leader for the 3rd year in a row' for Cloud-native Application Platforms; the page also mentions EJIE in an AI video.

Next step

Click 'Try it' or 'Contact sales'

The journey

Swipe or scroll sideways
1Ad
Red Hat Google ad

Google text ad leads with 'Read the virtualization e-book - A unified application platform' and says to run virtual machines and containers on a single platform included with Red Hat OpenShift, then links to the OpenShift product page.

2Landing page
Red Hat Landing page

The page leads with 'Build, accelerate, and scale with an application platform' and asks people to 'Try it', 'Get started', or 'Contact sales'.

3The ask
Needs an accountThe page says 'Whether you want to try our no-cost trials or get started with a pay-as-you-go option, we’ve got you covered' and points to 'Start a trial'.

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