Now Playing on Netflix
People choosing what to watch tonight see Meta ads about moods and pressing play, land on the Netflix title page for 'Animals', and are asked to enter an email address and 'Join Now'.
Traced from live ads, Nov 6, 2026 · All Netflix's ads in this campaign →
People looking for something to watch tonight
'Laughs, thrills, tears, thrills again' and 'Whatever the mood, there's something here for it'
The Netflix title page for 'Animals' with trailers, cast, genres, plan options, and 'Endless entertainment starting at $8.99'
Trailers, cast details, plan details, and 'You Might Also Like' titles; no customer logos, quotes, stats, or reviews
Enter an email address and click 'Join Now'
The journey
Swipe or scroll sideways
Meta carousel ad says 'Now Playing on Netflix' and 'Find tonight's mood', with a 'Watch more' button linking to the 'Animals' Netflix title page.
The page leads with 'Animals', a short plot description, trailers, cast, plan prices, and an email field that submits with 'Join Now'.
Steal this campaign.
Make your own version, from ad to one-pager, in your brand.
