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Mailchimp · campaign

Grow your SMS list

Ecommerce users expanding SMS in Europe see ads promising list growth across '34 European countries' and 'up to 20x ROI' in the first '3 months', then land on SMS pricing where Mailchimp asks them to buy or start a plan.

Traced from live ads, Nov 6, 2026 · All Mailchimp's ads in this campaign →

2 steps Purchase Meta
Audience

Ecommerce users expanding SMS in Europe

Hook

'Email and SMS are better together' plus SMS list growth across '34 European countries'

Offer

Add SMS to a paid Mailchimp email marketing plan, with 'No charge until approved' and options for Premium, Standard, and Essentials

Proof

None on the page; the ads say 'Ecommerce users saw up to 20x ROI in their first 3 months with SMS.'

Next step

Set Contacts and SMS credits, then choose 'Buy Now' or 'Get started' for a Mailchimp plan

The journey

Swipe or scroll sideways
1Ad
Mailchimp Meta carousel ad
Mailchimp Meta adMailchimp Meta ad

Meta carousel and image ads lead with 'Grow your SMS list' and 'Scale SMS across Europe', say ecommerce users saw 'up to 20x ROI' after launching SMS, and link to the SMS pricing page.

2Landing page
Mailchimp Landing page

The landing page leads with 'Email and SMS are better together', shows contact and SMS credit selectors, compares paid plans, and asks people to buy or get started.

3The ask
Needs an accountThe pricing page asks for 'Number of Contacts' and 'SMS Credits', then sends people to Mailchimp signup for a selected plan with SMS credits included and 'No charge until approved'.

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