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CrowdStrike · campaign

The Strategic Defender Guide

CrowdStrike targets SOC teams and security leaders with ads saying 'AI won't replace SOC analysts. It will redefine them,' sends people to a guide page on 'How AI Is Redefining the SOC,' and asks them to start a free trial.

Traced from live ads, Nov 6, 2026 · All CrowdStrike's ads in this campaign →

Audience

SOC analysts, SOC teams and security leaders rethinking investigation and response in the AI era

Hook

'AI won't replace SOC analysts. It will redefine them.'

Offer

The guide 'Rise of the Strategic Defender: How AI Is Redefining the SOC,' plus a free 15-day trial of CrowdStrike Falcon

Proof

The page cites the 'fastest observed eCrime breakout time in 2025 at just 27 seconds' from the 'CrowdStrike 2026 Global Threat Report.' No customer logos, quotes or reviews on the page.

Next step

Click 'Start free trial' and request access to the 15-day Falcon trial

The journey

Swipe or scroll sideways
1Ad
CrowdStrike Meta carousel ad
CrowdStrike LinkedIn ad

Meta carousel and LinkedIn image ads lead with 'The Strategic Defender Guide' and 'The AI Era SOC Operator's Guide,' say AI will redefine SOC analysts, and link to the guide page.

2Landing page
CrowdStrike Landing page

The landing page leads with 'The Rise of the Strategic Defender: How AI Is Redefining the SOC,' explains the shift from alert triage to expert orchestration, and asks visitors to 'Start free trial' or 'Download.'

3The ask
CrowdStrike Next page

The trial page leads with 'Try CrowdStrike Falcon® free for 15 days,' lists what's included, says 'No credit card. No commitment,' and asks visitors to request a free trial with confirmation emailed within 24 hours.

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