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AppSumo · campaign

Only $29 for Lifetime Access

AppSumo targets project managers, marketing agencies, sales teams, online coaches, small businesses, and solopreneurs with a $29 lifetime TidyCal offer, sends people to the TidyCal AppSumo product page, and asks them to buy.

Traced from live ads, Nov 6, 2026 · All AppSumo's ads in this campaign →

2 steps Purchase Meta
Audience

Project managers, marketing agencies, sales teams, online coaches, small businesses, and solopreneurs who need scheduling and paid bookings

Hook

A 'simple Calendly alternative' with '$29 once' instead of paying Calendly '$120 a year'

Offer

TidyCal lifetime access, with the Individual Plan at '$29' and the Agency Plan at '$79'

Proof

The page says '129,971 people bought TidyCal,' shows '937 reviews,' says '480,000+ people have signed up,' '9,000,000+ bookings,' and '$33+ million' collected through paid bookings.

Next step

Click 'Buy now' to purchase the TidyCal lifetime plan.

The journey

Swipe or scroll sideways
1Ad
AppSumo Meta carousel adAppSumo Meta ad

Meta carousel, image, and video ads lead with 'Only $29 for Lifetime Access,' call TidyCal a Calendly or HoneyBook alternative, and link to the TidyCal AppSumo product page.

2Landing page
AppSumo Landing page

The product page leads with 'The simple Calendly alternative. $29 once.' and asks people to choose a plan and click 'Buy now.'

3The ask
A form on the pageThe purchase path starts from 'Buy now' for TidyCal lifetime access, with the page showing the Individual Plan at '$29' and refundable up to '60 days.'

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